* Price. A product that is selling significantly below the market average should set alarm bells ringing. Everyone loves a bargain, but no-one wants their fingers burnt -literally. Quality incubators require quality components, research and rigorous testing. All this is not cheap.
* Don’t assume a CE mark on the product means it is safe. A CE mark can be applied to an unsafe product by a manufacturer as it is the importer into the EU that is responsible for electrical safety – although some may not be aware of this.
* Look for a manufacturer’s address on the product or instructions. Alarm bells ring for Trading Standards when a manufacturer or importer can’t be traced from its product.
* If the product is unbranded or is a brand that you don’t recognise then do an internet search for the manufacturer. If there is no English language website for the manufacturer with full contact information be suspicious.
* Product instructions should include warning of electrical safety hazards and recycling symbols – if these are absent, the language is imprecise and badly translated then the product doesn’t comply with EU regulations and may be dangerous.
* Is the distributor/seller contactable by phone and do they give a full trading address? What is their returns policy? Reputable distributors will have this information readily available, if not, be suspicious.